Start your journey with "Introduction to Technical SEO", where you’ll build a strong foundation in understanding how search engines crawl, index, and rank WordPress websites. This module explains what Technical SEO is, how it fits alongside On-page and Off-page SEO, and why mastering Technical SEO for WordPress is essential for site performance, visibility, and user experience. We’ll clearly break down the differences between Technical SEO vs On-Page SEO, using real examples to highlight their unique roles. You’ll also explore why Technical SEO matters—from faster load times to better crawlability. Plus, we introduce the essential SEO tools you’ll use throughout this series, including Google Search Console, Google PageSpeed Insights, Screaming Frog SEO Spider (or similar alternatives), Rank Math or Yoast SEO, Chrome DevTools, and Cloudflare/DNS tools to optimize indexing, speed, and site structure. By the end of this module, you’ll gain a clear understanding of how Technical SEO directly impacts your WordPress site's performance on Google—and why getting it right from the start is key to long-term success.

Start your SEO journey by configuring your WordPress site the right way. In this module, we’ll cover how to choose SEO-friendly hosting, set up important WordPress settings like permalinks and site visibility, and install an SSL certificate for HTTPS. You’ll also learn how to select a lightweight and schema-ready WordPress theme that supports fast loading and SEO best practices. This module ensures your website is ready for advanced SEO optimization from the ground up.

Speed is a ranking factor! In this module, I’ll teach you how to optimize your WordPress site for speed and pass Google’s Core Web Vitals metrics like LCP, FID, and CLS. We’ll use tools like WP Rocket, FlyingPress, and LiteSpeed Cache to boost performance. You’ll also learn how to compress and convert images to WebP or AVIF, minify CSS and JavaScript, and reduce server requests. Speed optimization helps improve user experience, lower bounce rates, and boost SEO rankings.

In this module, you’ll discover how to make sure Google and other search engines can crawl and index your content properly. You’ll learn how to set up and submit XML sitemaps, configure your robots.txt file, and handle crawl errors using Google Search Console. I’ll also teach you how to use canonical URLs, apply noindex/nofollow tags, and avoid duplicate content issues. Proper crawlability and indexing is key to SEO success and visibility in search results.

Make your WordPress site stand out in Google search with rich results and structured data. In this module, I’ll explain what schema markup is and how to add it using plugins like Rank Math, Yoast, and Schema Pro. You’ll learn how to manually implement JSON-LD markup and test it using Google’s Rich Results Test Tool. Adding schema helps improve your visibility in SERPs and enhances your click-through rates.

Learn how to build a powerful site architecture and internal linking structure for your WordPress website. In this module, I’ll show you how to create a flat and logical site structure, organize pillar content and topic clusters, and add contextual internal links to strengthen SEO. We’ll also set up breadcrumb navigation with proper schema markup to enhance crawlability and user experience.

Take control of your site’s advanced technical SEO settings and protect it from SEO-damaging issues. In this module, you’ll learn how to use the .htaccess file to manage redirects, enhance caching, and block bad bots. I’ll also teach you how to handle 301/302 redirects, fix 404 errors, and secure your site using best practices like disabling XML-RPC, limiting login attempts, and avoiding spam URLs. Strong security supports better SEO and user trust.

Target global or multilingual audiences with confidence. In this module, I’ll show you how to implement hreflang tags, choose the best structure (ccTLD, subfolder, or subdomain), and use plugins like WPML, TranslatePress, and Polylang. You’ll learn how to properly configure WordPress for international SEO so your site ranks in the right languages and countries.

Keep your SEO health strong with regular audits. This final module will teach you how to perform a monthly technical SEO audit using tools like Screaming Frog, Ahrefs, and GSC. You’ll also learn how to track keyword performance, monitor Core Web Vitals, and fix issues before they impact rankings. I’ll give you a downloadable SEO checklist and demonstrate a real-world audit on a WordPress site.